Blog - Chameleon Creator

Top Authoring Tools 2025: Choosing the Right Tool for the Job

Written by Chameleon Creator | Aug 21, 2025 6:27:15 AM

🛠️ 2025 Buyer’s Guide

A 2025 comparison of Chameleon Creator, Articulate Rise, Storyline, Captivate, and Easygenerator

With so many authoring tools, how do you find the one that actually works for your team—and your learners? We compare what matters most: design quality, scalability, usability, interactivity, analytics, and speed to iterate.

On this page

At‑a‑glance comparison

Tool Design flexibility Interactivity & branching Ease of use

Analytics/feed-back

Publish options
Chameleon Creator High (on‑brand layouts, components) Branching, 25+ interactions Designed for all skill levels

Built‑in analytics + Chameleon Collect (learner feedback)

SCORM, URL link share
Rise 360 Low  Basic interactions Very easy (templated) Via LMS/LRS; limited insights SCORM 
Storyline 360 Very high  Advanced branching, custom design Expert‑friendly Custom xAPI statements possible SCORM 
Adobe Captivate High Strong for simulations Intermediate–Advanced xAPI supported via LMS/LRS SCORM
Easygenerator Low–Medium Basic interactions Very easy (SME‑first) Built‑in LRS + external xAPI SCORM



🏆 1. Chameleon Creator

A modern, design‑forward authoring tool that balances speed, flexibility, and learner engagement. See platform overview

Why teams choose it

Drawbacks

Highly customisable visual design for on‑brand learning. Not designed for highly complex software emulations
Easy for SMEs and designers to co‑create.  
Branching, analytics, and learner feedback via Chameleon Collect and Chameleon Analytics.  
Publish to SCORM or share a secure link in seconds.  

 

Note: Rise can publish xAPI packages, but does not offer the same level of custom statement control as Storyline.

 

3. Articulate Storyline 360

Deeply customisable—powerful, but slower and more technical.

Why teams choose it

  • Full creative control
  • Advanced branching and interactivity with precise control
  • Complex simulations.
  • Custom xAPI statements possible (See guides here and here.)

Drawbacks

  • Steep learning curve; longer production time.
  • Desktop‑centric workflows; less ideal for very fast iteration.
  • Doesn't work on Apple products.
  • Non-responsive (won't respond to fit mobile screens)

Official site


4. Adobe Captivate

Adobe Captivate is a strong choice for organisations looking to incorporate VR and AR into their learning experiences. Great for simulations but can be complex and challenging to use. 

Why teams choose it

  • Strong for software demos and screen recordings.
  • Modernised UI ("all‑new Captivate") with responsive options.
  • xAPI workflows supported via LMS/LRS. (Overview)

Drawbacks

  • Less friendly for generalist teams
  • steeper learning curve.

Official site â€˘ Buying guide

 

5. Easygenerator

Simple, fast, and built for SMEs.

Why teams choose it

  • Very easy for non‑designers; quick knowledge sharing.
  • Exports to SCORM 1.2/xAPI and allows for native integrations to LMS.
  • Built‑in LRS with option to send data to external LRS. (details)

Drawbacks

  • Limited customisation and interactivity
  • Output can feel templated - can impact learner experience.

Pricing 

 

How to choose the right tool (start here)

  • Who creates the content? Designers, SMEs, or both?
  • What level of interactivity do learners really need? (Quiz + branching vs. simulation.)
  • Speed to launch & iterate: days or weeks?
  • Brand control: do you need pixel‑perfect design?
  • Distribution: SCORM, xAPI or URL links (good for external learners).

Next steps

  1. Try Chameleon and build beautiful, engagaing learning today. Start a free trial or book a demo.
  2. Take a tour of Chameleon Analytics.

You’re doing great work—it deserves to shine. Fast, easy, beautiful.